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Today we’re excited to introduce the industry's first direct integration between purpose-built workforce identity verification (IDV) and ServiceNow. IT support teams can now quickly and reliably verify the human identity behind a ServiceNow Incident from within ServiceNow itself, closing a critical security gap that attackers are increasingly exploiting.
As a ServiceNow Build Partner, our integration installs in minutes directly into ServiceNow's IT Service Management (ITSM) product. This means that organizations can now implement workforce-grade Deepfake Defense™ identity verification controls at their helpdesk with the same ease and confidence they enjoy from their other core ServiceNow ecosystem integrations.
Joint customers of ServiceNow and Nametag can deploy today by visiting our listing on the ServiceNow Store. Not a Nametag customer yet? Read on to learn how our integrated solution protects the service desk without slowing it down.
"Service desk teams often have to make high-stakes identity decisions under pressure, relying on manual processes and human judgment. Embedding Nametag directly into ServiceNow makes identity verification part of the support workflow. This removes guesswork, protects against impersonation, and creates a clear audit trail before actions like password and MFA resets are taken.” – Richard Biever, Senior Director, Information Security at ElevateBio
Helpdesks Are Under Attack, But Can’t Afford to Sacrifice Efficiency for Security
The call came in just before lunch; an employee sounded stressed, apologetic, and in a hurry, locked out of their account right before a critical meeting. They needed an MFA reset ASAP. They answered all of the security questions, so the support rep reset their credentials. And just like that, the attacker was in.
According to the 2026 Workforce Impersonation Report, helpdesk social engineering is one of the top six threats defining the year. For security and IT leaders, the ServiceNow service desk has become a critical control point where identity assurance, employee experience, and operational efficiency intersect.
Employee service desks frequently handle user requests that carry real security consequences, such as password resets, account changes, and access grants. Support staff are under pressure to make fast, accurate identity assessments. But quick resolution is only valuable when the right person is being assisted.
Service desks have become a primary entry point, with Scattered Spider breaches at two major U.K. retailers causing nearly $600 million in losses in April 2025, following similar attacks on Las Vegas entertainment giants in 2023. And attackers are increasingly using AI-generated voices, faces, and scripts to impersonate real employees, exposing urgent weaknesses in traditional helpdesk authentication practices. According to Gartner, at least 62% of organizations experienced a deepfake attack in the past year.
Protect Your ServiceNow Service Desk Today with Workforce Identity Verification
Nametag’s ServiceNow ITSM integration gives IT teams an easy way to quickly and reliably verify the actual human being behind a ServiceNow Incident, all from within the same familiar ServiceNow console.
Agents simply press a button to initiate verification from inside a ServiceNow Incident, share a secure verification link with the person they’re helping, and then watch as the verification results update in real time.
- Deploy in minutes: Certified app installs from the ServiceNow Store.
- Verify in seconds: End-users complete identity verification in under 30 seconds using their ID and a selfie (or just a selfie for returning end-users).
- Block imposters: Attackers are prevented from using generative AI, social engineering and deepfakes to impersonate legitimate employees.
- Resolve with confidence: Agents know exactly who they’re helping without needing to interrogate them or get on a video call, improving efficiency.
Before, agents had to place their trust in insecure security questions, unreliable push notifications, or time-consuming video calls. Now, agents simply press a button to get cryptographically-attested proof of a person's true identity.
“Service desk teams were never meant to be identity experts, yet they are now responsible for decisions that directly affect account security. By embedding Deepfake Defense™ identity verification directly into ServiceNow workflows, we help IT teams resolve high-risk requests with confidence, protect employees from impersonation attacks, and reduce the operational strain placed on support organizations.” - Aaron Painter, CEO of Nametag
Get Started with Deepfake Defense™ Identity Verification for ServiceNow
With helpdesk impersonation now a proven and growing attack vector, identity verification can no longer be treated as an afterthought in IT Service Management. The employee service desk is no longer just a support function, it’s a frontline security control and must be treated as such.
By embedding our workforce-grade identity verification directly into ServiceNow ITSM as a certified app, Nametag helps organizations defend against AI-enhanced social engineering without slowing down support teams or compromising employee experience.
Visit the ServiceNow Store to install Nametag, or contact us to learn more about Deepfake Defense™ and our workforce identity verification solutions.
